Distrbutor Highlight: Tile Tools Plus
ABOUT
Tile Tools Plus, a Utah-based distributor, provides innovative tools and custom solutions for smooth, successful tile installation on jobs of all sizes. For more than a decade, Tile Tools Plus has helped tile installers bring ideas to life.
MOST POPULAR PRODUCTS: Spin Doctor Leveling System & T3 Mesh Blades
“RTC Products is a good company with good products, our customers are really happy, and they are the easiest, best vendor to work with."
– Cortnie Inthavong, Exec. Assistant & Operations
“I wouldn't have this store right here and be selling these products had I not started out with RTC.”
— Rod Katwyk, Owner & Founder
CHALLENGES
Turning Trade Expertise into Business
To scale from tile installer and product innovator to business owner of a brick-and-mortar in Utah’s Tile Mile, Tile Tools Plus’ founder had to build interest and trust to establish a market presence.
Lack of Product Differentiation
Tile Tools Plus’ limited product range was pushing customers toward competing tile shops. It needed to expand offerings without taking on the risk and cost of excess inventory.
Capitalizing on Market Demand
Utah’s rapid housing market expansion has increased both growth potential and competition. Tile Tools Plus required stronger products and near-immediate delivery to consistently be the first choice for tile professionals.
SOLUTIONS
Price-Speed Advantage
RTC Products’ solid pricing, product availability, and fast turnaround times enabled the company to quickly build a loyal customer base, driving exponential year-over-year growth.
“RTC is paying attention to other products. They see every new thing that's out there, every trend, and they'll bring something out that’s better in terms of value and availability.”
– Rod Katwyk, Owner & Founder
Risk-Free Product Stocking
RTC Products’ 120-day Sales Guarantee allowed Tile Tools Plus to invest in new products for its market, broadening its selection and maintaining sufficient inventory to meet customer demand with minimal risk.
Industry Expertise Support
RTC is a true partner in the company’s growth. By providing training on products, warranty guidance, in-store product demonstrations, and other educational resources, RTC continues to equip Tile Tools Plus employees with the expertise to deliver valuable support to their customers.
“RTC Products taught me how to sharpen the diamond blades. And even here, you know, a lot of these tile setters don't know that there's a stone that you can run through to clean up those blades. Once you show them that, it changes things for everybody.”
— Rod Katwyk, Owner & Founder
“I wouldn't have this store right here and be selling these products had I not started out with RTC.”
— Rod Katwyk, Owner & Founder